Dan Wickett of the excellent, extremely fabulous (and free to join) Emerging Writers Network, was kind enough to ask me to participate in a recent group email interview about literary publicity, e.g.
Dan: We keep hearing how much more responsibility is being put on the writers themselves in terms of publicity. How do see that this has changed in recent years?
Lauren Cerand: It does seem almost comical that authors are expected to be self-directed specialists in high-stakes areas that they may no expertise in whatsoever, but I do try to frame things in a positive light: technology can be an incredibly empowering tool to level the playing field when publishers choose to spend their resources on other projects instead of yours.
The full conversation is archived online at the new Emerging Writers Network blog, and you can also subscribe to receive periodic updates by email.
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